writing style and layout (Nike Ad)

Nike Ad.

Nike has been a machine energy for most sport people, it's products have worked through and succeeded to proclaim its power to the non-sporty people/audiences too. Now, am going to discuss the advertisement writing style and the layouts at large.

The writing style of this advertisement to me its more on active verbs and positive attitudes, meaning that the brand has accomplished to produce a stand advertisement for its audiences; first it uses the fact of comparing the product to it's self and how it ranked/performance through out its stay in the league of brands. Second, the advertisement is more desirable to the audiences since the use of the brands line "just do it", this provides the audience with the power to think that if they purchase the brand and make use of it either in the gym,sports, school no matter the circumstances the product is always going to be there to support literally with its comfort ability. Lastly, it satisfies the audiences just by seeing it and not even reading what is written on the advertisement.

The layout of this advertisement is a creative of flow when i get to see the advertisement as the audience i can go through the advertisement from point A to point Z without being stuck in between.
Also the use of picture window to this advertisement because i got to see the image of the celebrity before i got to read the main content of the advertisement, then later i got to read the headline which is also larger next to the image.

by Gloria Bahati Khalfan.